Adaptive Learning Market Growth, Size, Dynamics and Forecast to 2030

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The adaptive learning market size is projected to grow from USD 1.5 billion in 2020 to USD 5.4 billion by 2027, at a CAGR of 19.43% during the forecast period.

Adaptive Learning Market Analysis:

The global adaptive learning market size is growing at a rapid pace. The growing adoption of adaptive learning solutions in schools, colleges, and other educational institutes substantiates market revenues. Besides, the proliferation of personalized learning processes is one of the significant factors contributing to market growth.

With the increasing demand for e-learning solutions and rising government initiatives, the market is expected to witness substantial revenue growth in the years to come. Market Research Future (MRFR) asserts that the global adaptive learning market is projected to grow exponentially by 2027, registering a colossal CAGR between 2020 and 2027. 

Adoptive learning methods have become primitive due to their cost-effectiveness, convenience, and improved focus. Additionally, the penetration of smartphones and the Internet and the proliferation of mobile learning applications enhancing professional expertise in digital learning are key driving forces pushing the market value. 

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Conversely, imposed stringent regulations policies along with data storage issues are expected to hinder the market growth slightly. Nevertheless, the huge demand for training development programs, especially from corporate sectors, is expected to boost the growth of the adaptive learning market during the forecast period (2020 – 2027)  

Adaptive Learning Market - Segmentation 

The MRFR analysis is segmented into components, mapping types, solutions, services, applications, and regions. The component segment is sub-segmented into platforms and services (professional services and managed services). The application segment is sub-segmented into EdTech companies and educational institutes.

The deployment segment is sub-segmented into cloud and on-premises. The end-user segment is sub-segmented into academic (K-12 higher education. The enterprise segment is sub-segmented into SMEs and large enterprises. The region segment is sub-segmented into North America, Europe, APAC, and Rest-of-the-World.

Adaptive Learning Market - Regional Analysis

North America leads the global adaptive learning market. The largest market share attributes to the presence of economically and technologically advanced countries such as the US and Canada and emerging technologies. Also, the presence of key market participants, such as McGraw-Hill, Pearson, Wiley, and Istation, drives the market growth in the region. 

Adaptive Learning Market - Competitive Analysis 

Highly competitive, the adaptive learning market appears fragmented and diversified, with several technology players operating globally. These players heavily invest in RD to advance technologies, product launches, and global expansion. 

Key Players:

Players at the forefront of the adaptive learning market competition are Pearson (UK), McGraw-Hill (US), Curriculum Associates (UK), Istation (US), Wiley (US), Area9 Lyceum (US), CogBooks (UK), ScootPad (US), VitalSource (US), Impelsys (US), DreamBox (US), Mathspace (Australia), Knowre (US), Fulcrum Labs (US), Follett (US), Cerego (US), Imagine Learning (US), Realizeit (US), Houghton Mifflin Harcourt (US), and K12 (US).

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Industry/Innovation/ Related News: 

Oct 19, 2021 – ConveGenius (India), a leading edtech startup, announced raising US$5 MN in venture capital funding to push its conversational AI platform further in India and South-East Asian markets. The company’s conversational AI platform offers a tailor-fit EdTech solution, an adaptive Whatsapp-based learning system for K-12 students who have been deeply affected by school closures amidst the COVID pandemic. Besides, ConveGenius AI would also continue to strengthen its AI / ML capabilities.

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