CHALLENGES IN INDIAN FILM INDUSTRY

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What are the challenges that film industry in India face?

The entertainment and the film industry in India have been enjoying huge amount of profit since ages however the industry has seen several ups and downs with several changes in the industry. The digital revolution has created tectonic changes in content consumption in India keeping with digitization trend of across the world. Over-the-top (OTT) platforms invested in acquiring rights to cinematography films is doing so.

Ministry of Information and Broadcasting of India has confirmed lack of power to censor any online content and are not pursuing creation of regulatory framework. Several viewers are free to choose what they would like to watch in terms of content. According to several industrial reports, the contribution of actors casted movies to box office collection has declined in 2018. There has been shift in favour of private and independent producers as well.

The film industry in India has riddled with plague of piracy especially in the present digital age. Cinematograph Amendment Bill was introduced in 2019 n Rajya Sabha to amend Cinematograph Act of 1952.

However, that is not to say that industry is devoid of challenges. There has been vast difference in things done in the industry done earlier and now.

 

CHALLENGES FACED BY FILMMAKERS

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